Precious Products 1989

Directed by George Kuchar

In Precious Products we are subtly reminded of this country’s obsession with consumerism and narcissism. George, with his ever-present video-8 camera, attends an opening of Precious Products—an exhibition of artworks satirizing art as commodity. He leaves the art world of San Francisco to spend a Christmas holiday with friends in their opulent home. Ironically, this is the home of a celebrity (another kind of commodity), Russian defector/ballerina Natalia Makanova. Surrounded by all the luxuries of life and Makanova’s image, George muses about death. Panning over a dressing table laden with products, he focuses on a People magazine and comments, 'We are precious products, all of us.'