Mercury 2016

Directed by Chris Welsby

My intention was to make a video in ironic celebration of the increasingly inexplicable human obsession with the automobile, while simultaneously paying tribute to the transformative power of nature. Set in the temperate rain forest of North America’s Pacific West Coast the video, may perhaps, remind us that it was hereabouts that the V8 Mercury was once the ambassador of the Ford Motor Corporation, the family vehicle of choice, and an essential player in the ritual of courtship and romantic love.