ANTI diaRy
SHE CHOSE THE CROWN
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7 min
Framestore’s worldwide advertising offices came together to create eight beautiful, engaging, and at times unnerving, spots for Rihanna and Samsung. The #ANTIdiaRy campaign consists of a series of films traversing eight different ‘rooms’, representing a surreal and metaphorical journey of the pop superstar’s career in advance of her much-anticipated new album, ANTI.
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