Adidas Owns the Reality 2024
Directed by Keil Orion Troisi
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22 min
Documentary
Prankster activists perform an elaborate hoax to improve conditions for garment workers in the Adidas supply chain. Staging a shocking runway show at Berlin Fashion Week, they use humor and mischief to make the world pay attention to labor and environmental abuses that the massive sportswear brand is trying to hide.
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