Protect Your Home (Interpret It Well) 2022

Directed by Frank Heath

Protect Your Home (Interpret It Well) opens with another storm system surging behind a rainbow over idyllic grassland, as the ominous vibraphone tingles of Ches Smith’s “Interpret It Well” start up. A medley of images smatter across the screen: YouTube storm chasers, HGTV bulletproof door shills, a cacophony of home protection start-ups, sage, panic rooms, bunker aquaponics. A test house in a warehouse is systematically destroyed by a lab-grown hurricane. The litany quickly grows absurd, and one thinks of others that profit off of fear and anxiety: the wellness industry, arms manufacturers, the prison-industrial complex. When you carry a hammer, everything looks like a nail. [Overview Courtesy of Screen Slate]